Wow! Momo Franchise Cost: Investment, Profitability, and How to Apply
- prashant yadav
- Mar 21
- 4 min read
Wow! Momo is one of India's fastest-growing fast-food chains, known for its innovative take on momos. From steamed and fried momos to unique momo-based dishes like momo burgers and tandoori momos, the brand has captured a significant market in the Indian food industry. If you’re an aspiring entrepreneur looking to invest in a lucrative food business, opening a Wow! Momo franchise could be a great option. This article will cover the franchise cost, investment breakdown, profitability, and steps to apply for a Wow! Momo franchise.

Why Choose a Wow! Momo Franchise?
Wow! Momo has grown into a multi-million dollar business, making it an attractive franchise opportunity. Here are a few reasons why investing in a Wow! Momo franchise can be a profitable decision:
1. Strong Brand Recognition
Wow! Momo is a well-established brand with a loyal customer base across India. Their innovative menu and high-quality offerings make them a preferred choice for momo lovers.
2. Rapid Expansion & Growth
With more than 500 outlets in over 20 cities, Wow! Momo has shown consistent growth, making it a reliable franchise opportunity.
3. Affordable Investment
Compared to other major food franchises, Wow! Momo offers a budget-friendly investment model with high profit margins.
4. Diverse Menu & High Demand
The brand offers a variety of momo flavors, fusion dishes, and beverages, attracting a diverse range of customers.
5. Strong Support & Training
Wow! Momo provides training, supply chain support, and marketing assistance to franchise owners, ensuring a smooth business operation.
Wow! Momo Franchise Cost & Investment Breakdown
The total investment required for a Wow! Momo franchise varies depending on the location, store size, and type of franchise model. Below is an estimated investment breakdown:
1. Franchise Fee
₹8 lakhs - ₹12 lakhs (One-time payment)
2. Setup & Interior Costs
₹15 lakhs - ₹20 lakhs (Furniture, kitchen equipment, branding, and store design)
3. Working Capital
₹2 lakhs - ₹5 lakhs (Initial inventory, operational costs for the first few months)
4. Royalty Fees
6% - 8% of total monthly revenue to be paid to the company
Total Investment Estimate:
₹25 lakhs - ₹35 lakhs (including all expenses)
Profitability & ROI of a Wow! Momo Franchise
The earning potential from a Wow! Momo franchise depends on multiple factors, including location, customer footfall, and operational efficiency. Below is an estimated profit calculation:
Revenue Estimate:
Daily Sales: ₹30,000 - ₹80,000
Monthly Sales: ₹9 lakhs - ₹24 lakhs
Expense Breakdown:
Raw Material & Food Cost: 40%-45% of revenue
Staff Salaries & Rent: ₹3 lakhs - ₹6 lakhs per month
Marketing & Miscellaneous Expenses: ₹50,000 - ₹1 lakh per month
Profit Margin:
Expected Net Profit: 15%-25% after expenses
Annual Profit Estimate: ₹15 lakhs - ₹35 lakhs (depending on sales volume)
With a well-managed franchise, you can expect to recover your investment within 2-3 years.
How to Apply for a Wow! Momo Franchise
If you're interested in starting a Wow! Momo franchise, follow these steps to apply:
Step 1: Conduct Market Research
Before applying, analyze your location to understand the potential customer base, competition, and demand for Wow! Momo products.
Step 2: Contact Wow! Momo’s Franchise Team
Reach out to Wow! Momo’s official website or customer support to inquire about the franchise opportunity.
Step 3: Submit Application & Required Documents
You will need to provide:
Business registration documents
Identity proof (Aadhaar/PAN Card)
Address proof (Electricity bill/Rental agreement)
Investment plan
Business proposal for the franchise
Step 4: Location Finalization & Agreement Signing
Once your application is approved, you will work with Wow! Momo’s team to finalize a suitable location and sign a franchise agreement.
Step 5: Store Setup & Training
The company provides training on food preparation, customer service, and inventory management. You will also receive branding and marketing support.
Step 6: Grand Opening & Operations Start
Once everything is in place, launch your Wow! Momo store and start serving customers!
Challenges & How to Overcome Them
1. High Competition
The food industry is competitive, with many fast-food brands. Offering excellent customer service, maintaining food quality, and implementing marketing strategies can help you stand out.
2. Managing Operational Costs
Control expenses by optimizing staff schedules, negotiating with suppliers for bulk discounts, and reducing food wastage.
3. Location Selection
Choosing the right location is critical for success. Target high-footfall areas like malls, shopping streets, colleges, and IT parks.
Conclusion
Investing in a Wow! Momo franchise is a lucrative business opportunity for food entrepreneurs. With a reasonable investment, strong brand backing, and high-profit potential, it is a great way to enter the fast-food industry. If you're passionate about food and ready to take on a thriving business, now is the perfect time to explore the Wow! Momo franchise opportunity. Burger Singh franchise cost may be higher, but Wow! Momo offers an affordable alternative with strong returns.
Start your journey today by contacting the Wow! Momo franchise team and take the first step towards owning a successful food business!
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